Short course in Digital Marketing – OUSL – 2024
Application are invited from interested candidates for the Short Course in Digital Marketing 2024 , Offred by Department of Marketing Open University of
Sri Lanka.
TO WHOM
Entrance is open for anyone over 18 years of age who wants a best start for a successful career in the digital marketing and advertising field. Applications are also welcome from people who may have been away from formal education for some time, but who have relevant experience in the field of digital marketing and advertising.
COURSE CONTENT
Introduction to Marketing
Introduction to Digital Marketing
Digital Marketing Channels
Modern Consumers in the Digital Age
Content Marketing
Personal Branding in Social media
Search Engine Optimization (SEO)
Google Ads and Analytics with Google Analytics
Website Optimization and Email Marketing
Preparing a Digital Marketing Plan
Introduction to Creative Advertising
Marketing Dynamic, Brand and Creative Brief
Creativity in Advertising Communication
Advertising Media & Marketing Strategies
Event Management
Project Report
COURSE DETAILS
- Duration – 15 weeks (65 Hours), Project Report – 03 week
- Medium – English
- Mode – Hybrid Mode
- Course fee – Course fee for a student will be LKR. 20,000 /= (Per head)
Expected intake is 25 students per batch. (First come-First served basis)
Website – https://ou.ac.lk/scdigimark/#1591670666204-d8272ea3-cc93
Application – https://docs.google.com/forms/d/1kde4pYP_iQTjVjAIfk8ZePPmwQUw-ulgjoG-RvLeCmU/edit
Latest Updates
Programs and Scholarships
| PhD programs | https://www.studysrilanka.org/category/phd-in-sri-lanka/ |
| MBA programs | https://www.studysrilanka.org/category/masters-degree/mba-in-sri-lanka/ |
| Masters Programs | https://www.studysrilanka.org/category/masters-degree/ |
| Bachelors Programs | https://www.studysrilanka.org/category/bachelors/ |
| International Scholarships | https://www.studysrilanka.org/category/scholarships-sri-lanka/ |
| Universities, courses and more | https://www.studysrilanka.org/category/article/ |
Subjects
| Management | https://www.studysrilanka.org/tag/management/ |
| Information Technology | https://www.studysrilanka.org/tag/information-technology/ |
Universities
| University of Colombo | https://www.studysrilanka.org/tag/university-of-colombo/ |
| University of Moratuwa | https://www.studysrilanka.org/tag/university-of-moratuwa/ |
| University of Sri Jayewardenepura | https://www.studysrilanka.org/tag/university-of-sri-jayewardenepura/ |
| University of Kelaniya | https://www.studysrilanka.org/tag/university-of-kelaniya/ |
| University of Peradeniya | https://www.studysrilanka.org/tag/university-of-peradeniya/ |
| University of Ruhuna | https://www.studysrilanka.org/tag/university-of-ruhuna/ |
| University of Jaffna | https://www.studysrilanka.org/tag/university-of-jaffna/ |
| Open University | https://www.studysrilanka.org/tag/open-university-of-sri-lanka/ |
| Uva Wellassa University | https://www.studysrilanka.org/tag/uva-wellassa-university/ |
| Rajarata University | https://www.studysrilanka.org/tag/rajarata-university/ |
| Ocean University | https://www.studysrilanka.org/tag/ocean-university-sri-lanka/ |
| Wayamba University | https://www.studysrilanka.org/tag/wayamba-university/ |
